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Time to take your offline business online

Time to take your offline business online

Maybe it took a pandemic threat to get your attention, but absent or poorly managed digital communication has been working against you for a while now. All offline business needs a credible digital strategy to compete these days. Whether or not you sell products...
First Responsibility: Know Your Objectives

First Responsibility: Know Your Objectives

We are duty bound to measure, analyze and adapt if we are to hit our objectives. Business in the era of Big Data means there is a vastness of real time information to influence our adaptive responsibilities. Our first responsibility is to know what our objectives are....
New Level: Taking Your Business There

New Level: Taking Your Business There

Business strategy today is all about online. Ten years ago you could argue otherwise; 25 years and no one would know what you were talking about. That’s what happens when a revolution is launched, won, and amalgamated in the space of a single generation. Look past the...
Business Roadblocks: 6 Key Ones to Avoid

Business Roadblocks: 6 Key Ones to Avoid

Business is easy. Just find a need and fill it. The secret of success summed up in one, simple statement. So, why does it seem so difficult? Why all the business roadblocks? That simple statement contains many assumptions. None of them are as obvious as the cardinal...